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Unlocking Global Potential: How Think & Grow Amplifies the AWS Passport Program

In today’s interconnected economy, businesses aiming to expand internationally face complex challenges—from regulatory compliance to market entry strategies and technical readiness. At Think & Grow, we’re proud to partner with AWS as a key enabler of the Global Passport Program, a bespoke initiative designed to empower customers to accelerate their international growth. Our expertise has been instrumental in helping AWS Passport customers unlock their global potential.

Think & Grow’s Role in Empowering Global Expansion

As a strategic partner in the AWS Passport Program, we bring a wealth of experience and insight to help businesses overcome the complexities of international growth. Our process begins with collaborative diagnostic sessions identifying key opportunities and challenges unique to each organisation. We help our clients succeed in new markets by aligning stakeholders and delivering tailored recommendations.

Think & Grow and AWS

Time: 5:39 minutes

Driving Strategic Clarity with Think & Grow

Our structured workshop approach lies at the heart of what we do. These sessions:

  1. Align Leadership: We bring together stakeholders such as CTOs, CROs, and regional leads to ensure everyone operates from a shared strategic vision.
  2. Diagnose Growth Paths: Our proven diagnostic tools uncover insights into revenue potential, target geographies, and organisational readiness.
  3. Deliver Actionable Insights: Within weeks of the workshop, we provide clients with a comprehensive report detailing tailored recommendations to help them achieve their international ambitions.

Success Stories: Partnerships in Action

1. Freshworks: Unlocking Targeted Growth

One of our standout partnerships is with Freshworks, a leading customer and employee experience software provider. Through our guidance, Freshworks:

  • Identified high-priority markets, including the U.S., UK, and broader EMEA regions.
  • Opened a new data centre in Dubai to enhance localisation efforts.
  • Built strategic partnerships with regional distributors.
  • Developed and executed targeted marketing strategies, quickly generating over $1 million in the pipeline.

Think & Grow partnership with Freshworks

Time: 9:19 minutes

2. Braze: Regional Expansion Through Strategic Insights

Braze, a customer engagement platform, sought to expand its infrastructure globally but faced regional fixed costs and market readiness challenges, particularly in Indonesia. With Think & Grow’s guidance:

  • Braze redirected its focus to Australia, a region with higher customer demand for quality and security.
  • The company leveraged AWS Passport learnings to refine its market strategy and compliance alignment.
  • A fully localised data centre in Australia will launch in January 2025, enabling better data residency and security for regional customers.
Think & Grow partnership with Braze

Time: 39:10 minutes

Partnering for Growth

At Think & Grow, strategic collaboration is the foundation of success. We provide AWS Passport customers with more than just a roadmap for international expansion—we offer the tools, expertise, and confidence to mitigate risks and thrive in new markets.

Let’s Unlock Your Global Potential Together

As a trusted partner in the AWS Passport Program, Think & Grow is dedicated to helping businesses scale internationally quickly and efficiently. Whether it’s reducing time-to-market, optimising resources, or aligning stakeholders, we’re here to help.

Ready to embark on your international growth journey? Discover how Think & Grow and AWS can help you achieve your goals.

Thinking about International Expansion, try our free online Expansion Readiness assessment

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Think & Grow
Your global growth consultancy

We support global founders and executives in developing their businesses and contributing to the future of work.