Scaling SaaS: GTM Stories, Lessons, and Advice

Over 1,000 customers in a single quarter. But it didn’t start that way.‍

Mark Douglas one of adtech’s most battle-tested founders and the CEO of MNTN—joins Raj Chauhan in this candid conversation about the inflection points that shaped MNTN’s path from startup to IPO.

In just 20 minutes, they unpack what most GTM playbooks get wrong, how to earn the right to scale, and why category leaders aren’t built with consensus thinking.

Key Learnings:

• Why Mark ignores most startup advice—and what he follows instead
• The “clarity loop” MNTN used to unlock exponential customer acquisition
• The role of counter-intuition in category design
• How to hire execs who don’t just fit in—but pull you into your next phase
• What founders and GTM leaders must stop doing to scale beyond $10M ARR

Watch On Demand

No fluff. No slides. Just 20 minutes of real talk.

View the previous episode with Raj Chauhan and Avtar Varm, VP of Global Revenue Operations VP of Global Revenue Operations at Benchling an fascinating Biotechnology company

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